Copywriting
Consumer-facing content and marketing materials, ranging from essays for galleries to email campaigns targeting ~1M daily users.
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As the in-house Content Writer for Masterworks, I was tasked with communicating with a network of nearly 1 million users. Here's what I helped build:
Daily email communications to existing and potential users
Proprietary in-app newsfeed with content designed to engage, educate, and encourage investment
Web and user experience copy
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